Tom Van Woensel

About me

I am a professor in Freight Transport and Logistics at the Eindhoven University of Technology in the Netherlands. I develop transport, logistics, and mobility problem models using operations research techniques. I established a strong academic foundation in supply chains, transportation, logistics, and mobility. By combining academic expertise with practical leadership…Continue reading “About me”

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Why Speed is Our Challenge

I recently came across Martec’s Law. The premise is deceptively simple: Technology changes exponentially, but organizations change logarithmically. Visually, imagine a steep, upward-curving line representing tech (AI, data analytics, digital…

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Re-thinking thinking: A Super-Tutor or The New Face of Inequality?

20 Jan 202627 Dec 2025

Let’s imagine two students in the same Introduction to Political Science course. They both have a major paper due tomorrow. Student A (let's call him Alex) sits in his dorm…

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Re-thinking thinking: Why AI Makes Everyone Sound the Same

13 Jan 202627 Dec 2025

Ask a Roomba to clean your house, and it will do a decent job. It won’t be artistic, it won’t be creative, but the floor will be clean. Ask ChatGPT…

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The “Human-in-the-Loop” University

The future university is not about integrating more tech. It is about protecting the human core of education. Soft Skills become Premium Traditionally, universities are viewed as the primary source…

Artificial Intelligence…

Re-thinking thinking: Watching a Robot Lift Weights

6 Jan 202627 Dec 2025

Imagine this scenario: You sign up for a gym membership to get stronger. You hire a personal trainer. But every time you go to the gym, you sit on a…