Tom Van Woensel

About me

I am a Full Professor in Freight Transport and Logistics at the Eindhoven University of Technology (TU/e) and a Visiting Professor of Industrial Engineering at Özyeğin University in Türkiye. While my academic roots lie in research on Freight Transport & Logistics and Supply Chain Management, a significant portion of my…Continue reading “About me”

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Re-thinking thinking: About the university with AI

We spend a lot of time discussing whether students should be allowed to use AI. I think we need to move that discussion forward. AI offers many opportunities for education…

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Re-thinking thinking: The “GreenPT” Mindset

8 Sep 202614 Oct 2026

In a previous post, we discussed that the ethereal "cloud" of artificial intelligence is actually a heavy, physical infrastructure running on water and electricity. But acknowledging the carbon footprint of…

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Re-thinking thinking: Elevating Support Staff with AI

3 Sep 202614 Oct 2026

The academic vision of a modernized university gets all the glory. We love to talk about pedagogical evolution, holographic data modeling, and cutting-edge research. But the harsh reality of any…

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Re-thinking thinking: AI Literacy for the Modern Academic

31 Aug 202614 Oct 2026

We spend a massive amount of institutional energy debating how students will use artificial intelligence. But we are entirely missing the structural bottleneck: We cannot build a 5th Generation University…

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Re-thinking thinking: Green prompting and sustainable AI

26 Aug 202614 Oct 2026

The interface of Generative AI is deceptively ethereal. A blinking cursor on a stark white screen feels weightless, giving the illusion that artificial intelligence is a boundless, frictionless cloud. But…